Residential Sales

At First Look Realty, we believe in full transparency and efficiency, refining our process over the years to ensure a seamless experience for you. Whether you’re selling a condo, single-family home, or multifamily property, our approach remains consistent and effective.

Step-by-Step Selling Process:

Step 1: Agree on a Listing Price and Schedule Photographer

Once we agree on a competitive listing price, we schedule a professional photographer to capture high-quality images and create a detailed floor plan. We can also include video or drone footage to enhance your property’s appeal. Don’t worry if your home isn’t in perfect condition; we’ll enhance the photos and choose the best ones together. Sometimes less is more and nothing gets posted without your approval.

Step 2: Go Live on MLS

Your listing goes live on the Multiple Listing Service and is syndicated to top real estate websites like Zillow, Trulia, and Realtor.com. We invest in premium placements to ensure your home appears first, attracting maximum attention.

Step 3: Showings Made Easy

We use ShowingTime Appointment Center for scheduling showings. You’ll receive text notifications for appointment requests that include all the agents information, which you can confirm or reschedule easily from your phone. If there are tenants or additional people to notify, we can include them. The system is customizable to fit your needs so we can block off times you don't want showings and etc.

Step 4: Secure Access

We recommend using the Supra lockbox for secure access, allowing only realtors to enter with a confirmed appointment. Alternatively, you can choose to be home for showings. The easier it is to show your property, the more offers you’re likely to receive.

Step 5: Feedback and Metrics

After each showing, we follow up for feedback and keep you informed every step of the way. We monitor key metrics like online views and favorites to gauge interest and adjust our strategy as needed. More views lead to more showings, more offers, and ultimately, a better selling price.

Step 6: Handling Offers

Our transparent offer handling sets us apart. Buyers and agents upload their offers and proof of funds directly into our system, ensuring you see everything immediately without any delay or favoritism. We review each offer’s pros and cons together, helping you decide the best course of action, often leveraging multiple offers to get the best terms possible.

Step 7: Closing

Once we are out of attorney review. We coordinate inspections and stand firm against buyers trying to nickel and dime you. If the buyer is getting a loan, we meet the appraiser at the property to ensure they have good comps, preventing any appraisal issues. We also instruct the title company on how to efficiently get all proceeds over to you. Our goal is to make the closing process as seamless as possible, doing whats best for YOU every step of the way.